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Phishing is a technique of fraudulently obtaining private information. In social engineering, the attacker may pose as authority to increase the likelihood of adherence from the victim. Cialdini's theory of influence is based on six key principles: reciprocity, commitment and consistency, social proof, authority, liking, scarcity. Social engineering relies heavily on the six principles of influence established by Robert Cialdini.

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Gradually the hacker gains the trust of the target and then uses that trust to get access to sensitive information like password or bank account details. So, when employees call for help the individual asks them for their passwords and IDs thereby gaining the ability to access the company's private information.ДЄnother example of social engineering would be that the hacker contacts the target on a social networking site and starts a conversation with the target.

One example of social engineering is an individual who walks into a building and posts an official-looking announcement to the company bulletin that says the number for the help desk has changed. Other examples of social engineering attacks are criminals posing as exterminators, fire marshals and technicians to go unnoticed as they steal company secrets. The most common type of social engineering happens over the phone. The attacks used in social engineering can be used to steal employees' confidential information. These biases, sometimes called 'bugs in the human hardware,вЂќ are exploited in various combinations to create attack techniques, some of which are listed below. ДЄll social engineering techniques are based on specific attributes of human decision-making known as cognitive biases. They are commitment of the management, communication with organizational members, courses for all organizational members, and commitment of the employees. Implementation: four stages should be used to implement the information security culture.Operative Planning: set a good security culture based on internal communication, management-buy-in, and security awareness and training program.Clustering people is helpful to achieve it. Strategic Planning: to come up with a better awareness-program, we need to set clear targets.Pre-Evaluation: to identify the awareness of information security within employees and to analyse current security policy.In 'Information Security Culture from Analysis to Change,' authors commented that 'it's a never ending process, a cycle of evaluation and change or maintenance.' They suggest that to manage information security culture, five steps should be taken: Pre-evaluation, strategic planning, operative planning, implementation, and post-evaluation. Research shows Information security culture needs to be improved continuously. 'Exploring the Relationship between Organizational Culture and Information Security Culture' provides the following definition of information security culture: 'ISC is the totality of patterns of behavior in an organization that contribute to the protection of information of all kinds.' ДЄndersson and Reimers (2014) found that employees often do not see themselves as part of the organization Information Security 'effort' and often take actions that ignore organizational information security best interests. Cultural concepts can help different segments of the organization work effectively or work against effectiveness towards information security within an organization. Security information and event management (SIEM)Д®mployee behaviour can have a big impact on information security in organizations.Host-based intrusion detection system (HIDS).